With all the technology we use every day, virtual presentations have become the norm. No longer do you have to stand on a stage or sit at a conference table to present your ideas to an audience.
Whether you’re presenting to a global workforce, potential or existing international partners, or a worldwide audience, a successful virtual presentation requires the use of certain methods and equipment.
So before hosting your next online presentation, consider these tips on reaching multilingual viewers.
Get Professional Interpreting Help
The most important element to ensuring that your virtual presentation is heard and understood by everyone in attendance, is securing professional interpreting services.
There are a few options you can choose from when you need interpreting services. One of the simplest involves having an interpreter in the room with you to interpret everything you say, directly after you say it. This is known as simultaneous interpreting.
You can also opt for consecutive interpreting services, in which the interpreter waits until you’re done speaking before interpreting your words. This form of interpreting should not be used when your under tight time constraints as it will effectively double the length of your presentation.
And of course, many interpreting services now rely heavily on technology. When an in-person interpreter cannot be secured, telephonic (or over-the-phone) interpreters can be a life saver. These interpreters will provide translation services via video or telephone, ensuring you get quality interpreting services for your virtual presentation even when the professional is not in the room with you.
There are also programs that allow each audience member to call in and listen to a professional trained in their specific native language. This is especially helpful if your target audience speaks more than two or three languages. This way, you can offer a virtual presentation that feels customized for each audience member, regardless of the language they speak.
Be Ready for Post-Presentation Inqueries
Once your virtual presentation is complete, you should be prepared to address questions or concerns from your audience. If you have an interpreter working either on-site or via video/telephone, you should be able to answer any immediate queries. Remember, when working with a professional interpreter, you should always speak directly to the person you are communicating with and not the interpreter.
You should also prepare for follow-up emails from those participants who wish to communicate with you at a later date, whether with further questions or proposals. If these emails are written in the speaker’s native language (and not yours), you’ll need translation services.
A professional translation company will be able to provide you with both interpreters for the day of the presentation as well as translators for further correspondences.
You may also want to consider having your virtual presentation transcribed for your own personal reference as well as for anyone who was unable to attend the live event. Transcription provides an easy way to ensure that no one misses any important details or discussion points.
Prepare Ahead of Time
In order to ensure that your virtual presentation goes off without a hitch, you should collaborate with your chosen interpreting company ahead of time. This means letting them know what you expect long before your virtual presentation begins.
They will be able to help you decide which form of interpreting will best suit your needs. They can also help you determine where the interpreter should be positioned and what type of equipment will be necessary.
Speaking of interpreting equipment, if you’re using any, make sure you test it out first. You don’t want to be in the middle of your virtual presentation and then realize the equipment your audience is relying on doesn’t work properly. Take the time to test microphones, headsets, screens, projectors, or software long before the presentation begins.
When you set up professional interpreting services — as well as translation help — ahead of time, you can feel confident that your virtual presentation will go smoothly.