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Training videos are valuable opportunities to welcome new hires — including bilingual employees — into your company. If your new hires can’t understand the message behind your training video, however, then you have the makings of a very confused workforce.
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Subtitles and captions are similar but distinct means of enhancing communication in visual media. And by better understanding the differences between them you can make the right choice as to which option will best serve your communication needs.
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Closed captioning might be the answer to improving SEO and increasing views of your online videos.
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In order to make online videos accessible to everyone, creators must account for those viewers who may be visually impaired or hard of hearing.
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The occasional subtitle error may be amusing, but a whole show riddled with errors is frustrating for all kinds of viewers.
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As the amount of video that online media outlets produce continues to increase, the demand for online closed captioning is also on the rise, especially when it comes to news coverage.
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The issue of making sporting events more accessible to fans who are deaf or hard-of-hearing has received increased attention over the past few years.
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According to recent research, low-quality subtitles are a significant contributor to the unpopularity of Chinese films in the US.
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One feature of YouTube that seems to have caught on is automated subtitles. At first glance, the feature is convenient, cost-effective (usually free), and fast. But before you go running to hit the “upload” button, there are a few things you should keep in mind.
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Whether a video is designed to sell a product, announce a service interruption or simply provide information, subtitles can help achieve that goal -- especially in settings where the audio is too low or is drowned out by ambient noise.
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